SkinModa: From Offline Leather Fashion Brand to 300+ Monthly Calls

Situation

SkinModa is a leather fashion brand selling leather goods and accessories. Before this engagement, it was an offline-only business: no website, no Google Business Profile, and no social media presence. Every customer had to already know the business existed to find it.

What we found

There was no digital footprint to audit or fix, because there wasn't one yet. No website meant no local search visibility, no reviews, and no social discovery. The entire online funnel, from first search to first sale, needed to be built from the ground up rather than repaired.

What we did

We built SkinModa's website from scratch, designed to represent the product line properly and convert visitors into calls and sales. Alongside the build, we set up and fully optimized a Google Business Profile with complete business details, so the brand could actually be found in local search and maps. We also launched and managed SkinModa's social media presence, running a coordinated content and campaign plan across posts and paid promotion.

Result

Within the first 3 months, SkinModa went from zero digital presence to a functioning acquisition channel across search, maps, and social. Google Business Profile alone drove an average of 300+ monthly calls, alongside positive customer reviews. Social media campaigns drove 150+ direct sales through the website, contributing to a 15% increase in revenue over the same period.